The first German Haribo brand store was officially opened in one of Warsaw’s shopping centres. From today the 24 of August, customers can buy products of the German manufacturer in the Polish branch of stores.
German brand Haribo on the Polish market
German Haribo sweets have been available on the Polish market for several years. Until now, the company did not have its facility in Poland. On August 24, the food company opened its first flagship store in the Factory Ursus outlet centre in Warsaw.
Haribo produces sweets, mainly jellies. The most famous products are the so-called golden teddy bears. The German company also owns Maoam soluble gums. In addition to sweets, customers of the Warsaw store will be able to buy accessories related to the brand.
Also limited products
It will be a unique place where we will offer our bestsellers, but also limited products – available only in the German brand Haribo company store. On the other hand, in the pick & mix zone, each jelly fan will have the opportunity to compose their own fruitful set of favourite products, ”says Anna Stróżyńska, Marketing Director at HARIBO Polska.
Haribo brand stores operate, among others, in Germany, Spain, Austria and Great Britain.
Source: Bankier
