Biedronka enters with a holiday offer in seaside resorts and more. Beach-goers will be able to use the bus connecting the beach with the shop or order products from Biedronka straight to the beach. In addition, mobile outlets will set off on the route, and 11 shops in tourist destinations will be open 24 hours a day.
“Holidays are primarily a time of rest, so we want our customers to be able to do the necessary shopping as conveniently and as quickly as possible and to enjoy the long-awaited rest as long as possible . in other parts of the country “- announces Anna Pilarczyk, Regional Operational Marketing Manager at the Biedronka network.
Biedronka introduces buses and 24/7 shops
During the holidays, Biedronka expanded its cooperation with the Glovo courier company . Beachgoers will be able to use the BIEK service in the Glovo application and order selected products to one of the three pickup points on the beach. The order is to be completed in 15 minutes. The points are located on the beach in Jelitkowo at the entrance No. 78 and at the restaurants by the sandy beach , as well as at the entrance to the pier in Brzeźno.
Beachgoers will also have easy access to fresh vegetables and fruit. From July 1 to August 31, in Mielno , Dźwirzyno, Ustronie Morskie and Dziwnów, Biedronka stores will be expanded with external greengrocers. You will be able to buy fresh fruit and vegetables without going to the store. Additionally, as many as 11 shops in seaside towns such as Ustka, Darłowo or Kołobrzeg will be open 24 hours a day.
Biedronka also has an offer for sunbathers who prefer to do their shopping in a traditional way. From June 27 to August 22, a special bus will be created in Łeba , which will connect the beach with the Biedronka store located on the outskirts of the city. It will run every day in the afternoon (excluding non-trading Sundays ) the fare is a symbolic PLN.
Holiday sales throughout Poland
The bus is not the only Biedronka vehicle that can be seen this summer. From the second half of June to the end of July, Mobile Biedronka Outlets will set off to 16 stores. The outlet trailers will sell the so-called non-food items and textiles at a price up to 50% lower Inside, you will be able to pay by card, and the entire trailer will be cooled by air conditioners. Outlets will be available in, among others Podbeskidzie, Gniezno, Katowice and Chełm.
In addition to semi trailers with sales, sales tents with industrial articles will be displayed next to 54 Biedronka stores during the holidays. The tents will be erected, among others in: Mikołajki, Giżycko, Słupsk and Warsaw.
The big question is if other supermarkets chains like Netto and Carrefour will do the same? Time wll tell.
Source: Gazeta Photo: Press material from Biedronka